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Elevator Pitch Generator

Say exactly the right thing in 10, 30, or 60 seconds.

Describe your startup. Fonda writes three pitches at different lengths — plus specific tips to sharpen each one.

10 seconds
~25 words

A quick intro at a networking event or party. One sentence that sparks curiosity.

30 seconds
~75 words

An elevator ride, a conference introduction, or a cold call opener. Hook + problem + solution.

60 seconds
~150 words

A demo day, a pitch warm-up, or a LinkedIn video. Full story arc with a clear ask or CTA.

Include what it does, who it’s for, and the problem it solves. The more specific, the better the pitch.
0 / 2000
Optional — helps tailor the tone and emphasis.

The anatomy of a great elevator pitch

Every strong elevator pitch follows the same five-part structure, adapted for the available time:

1
Hook

Open with the problem or a striking statistic — not your company name. Make them lean in.

2
Problem

State the specific pain in one sentence. Be concrete: "Restaurant owners waste $800/month on over-prepped food."

3
Solution

Your product in one sentence. What does it do and who for?

4
Traction or proof

One number that validates demand: customers, revenue, waitlist signups, or a marquee customer.

5
Ask or CTA

What do you want from this conversation? "I'm looking for early users" or "We're raising a pre-seed round."

Elevator pitch examples by length

Here’s how the same startup (an AI scheduling tool for physiotherapists) would be pitched at different lengths:

10-second pitch~25 words
"We cut the 6 hours a week independent physiotherapists spend on scheduling and insurance admin down to 30 minutes — using AI."
30-second pitch~75 words
"There are 500,000 independent physiotherapists in the US. Every one of them spends 6+ hours a week on scheduling, reminders, and insurance paperwork — time they're not treating patients and not getting paid. We built an AI tool that handles all of that in one place. Our early users have reclaimed 5 hours a week and reduced missed appointments by 40%. We're signing up new clinics every week."
60-second pitch~150 words
"Imagine you're a physiotherapist. You spent 7 years in school to treat patients — but you spend a third of your working week on admin. Scheduling, insurance claims, reminders, paperwork. None of it heals anyone, and you're not getting paid for it. We built CliniqFlow — an AI tool that handles all of that for independent physios in one place. You tell it your availability, it manages everything else. Our 120 beta users have reclaimed an average of 5 hours a week and cut missed appointments in half. We charge $99 per month per clinic, and we currently have $12,000 in monthly recurring revenue. We're growing 25% month on month and looking for 20 more early access clinics who want to spend their time treating patients, not filing claims. Is that something you'd want to explore?"

Frequently asked questions

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